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Unlock Market Insights with Custom Analysis: Discover Opportunities!

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Harness the Power of Custom Analysis with Moojing Fenxi+ and Oversea

Both Moojing Fenxi+ and Oversea systems feature a customizable analysis module, allowing you to design data filters and perform cross-analyses tailored to your specific needs. Once configured, these settings can be saved for easy daily use.

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By logging into the Moojing Oversea system, navigate to "Customizations" and click on "Inspiration Center." For example, when analyzing, we can set the categories of dosage forms, such as liquid, tablet, capsule and powder, etc., under the selected platform and category.

Using the " Customizations " feature, you can perform cross-analyses of different product attributes, such as "Ingredients x Dosage Form," to validate market trends for popular concepts. For example, the liquid protein trend has gained significant traction in the fitness community this year. By selecting "Dosage Form" as "Liquid" and entering "Protein" in the search box, cross-searches reveal that liquid protein product sales on Amazon U.S. surged starting in December 2023, creating an online market worth USD 40 million in just seven months, with a growth rate of over 500%.

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Data Source: Moojing Oversea

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2023.07-2024.06 Shopee Thailand Station Health Supplement Subcategory Sales and Growth Rate
Data Source: Moojing Oversea

In terms of brand competition, the top 5 liquid protein brands have consistently held 80% of the market share, presenting a challenging environment for new entrants. Overseas brands looking to compete will need to invest more effort and resources to rival the leading local brands.

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Brand Concentration of "Liquid Protein" in the Amazon USA Health Supplement Market (July 2023 - June 2024)
Data Source: Moojing Oversea

Moojing Oversea now covers five major overseas e-commerce platforms: Amazon, Shopee, Lazada, Tiktok, and Ozon, spanning popular sites in Europe, the U.S., Japan, the Middle East, Russia, and Southeast Asia.

We are dedicated to providing professional and reliable data services for brands expanding internationally. If you're eager to conduct overseas market research and secure your place in the market ahead of your competitors, contact us now to receive a free trial of Moojing Oversea and embark on your journey to global success!

This article is translated from an original Chinese version and may contain incorrect details due to mistranslation. Please use at discretion.